
The power crisis in the country is reflected in the MAIT-Emerson Network
Power (India) study on network Power Downtime, which reveals that India Inc
could be losing over Rs. 22,000 crore in direct looses, due to poor power
quality and operating
environment-related downtime – estimated to be around 202 pre cent of
the gross output o the total industrial and service sector. With energy costs
skyrocketing and the threat of global warming, organizations are being forced
to take a look at their ecological impact. And companies and their clients
are both realizing the benefits of utilizing products that can reduce their
energy consumption.recognising that data centers can be one of the biggest
energy guzzlers, IBM’s Project
Green institutive has se itself the target of accelerating green technologies
to address the IT energy woes o its clients, investing $1 billion each year
under this initiative. It is also looking at saving more than 5 billion KW
o energy and reducing the energy costs of its own data centers in the next
three years. Since one data centre uses energy consumed by 2000 homes, adopting
such technologies can cut a typical data centre cost by half. Based on the
‘Catch them young’ principle, their Art o Simplicity programme
is meant to imbibe strong values related to energy conservation in school
children. Through this, children can take the message of energy conservation
back to their homes. The programme also includes specially designed competitions
for students to make them understand energy management and energy efficient
lighting and its importance in today’s environment.”
